Jet-Dry Coupons

OBJECTIVE:

Boost dishwasher sales at Sears.

DRILL-DOWN:

Offered customers a free year’s supply of Jet-Dry Rinse Agent with qualifying dishwasher purchase.

RESULTS:

Customers were excited about receiving a product that further enhanced the high quality of their new dishwasher. Sears reported a 10% sales increase and an increase in consumer traffic in the dishwasher area of the appliance department.

STILL WONDERING IF WE CAN HELP?

Be sure to contact the PromoGroup here, or give us a call at 312-467-1300!